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Trade Marketing Manager- East


Born in Austin, TX. BeatBox Beverages is a collection of millennial founders and established industry veterans developing innovative beverage brands for the next generation of drinkers. BeatBox Beverages was founded on the belief that future generations will continue to demand products that authentically connect with their lifestyle. Our mission is to create cutting-edge beverage brands that speak to innovative individuals.

About BeatBox


BeatBox is the "Original Party Punch", offering fun & nostalgic flavors in a sustainable & resealable package. With a deep passion for live music, our community of super fans, and creating fun, BeatBox has become the brand that's bringing the party to the alcohol industry.

The journey began in 2012 in the live music capital of the world, Austin, TX, and the energy was contagious. So much so, that BeatBox was able to secure the largest investment in SharkTank history from Mark Cuban who, "invested in BeatBox because at heart I'm a 25 year old and saw that this is going to be a party phenomenon."

BeatBox quickly built a team of beverage leaders helping to define a new category of "Party Punch." BeatBox has an impressive roster of famous investors in music and entertainment, including Mark Cuban, Rob Dyrdek, Party Favor, Louis The Child, Good Times Ahead, and many more.

Today, BeatBox has become one of the fastest growing brands in the alcohol industry and the drink of choice for Millennial and Gen Z drinkers. Its passion for music, and connection to its consumers, has also made it the fastest growing and most engaged alcohol brand on social media. Like Mark said, this is a company that sells fun, and if anyone ever asks what this brand is all about, tell them that "BeatBox Brings the Party!"

About the Role

The Trade Marketing Manager, East will activate, execute, and accelerate strategic deployment of marketing strategy in the field on the east side of the Country. This role will work collaboratively with sales team members to build capacity and programming which amplifies existing success and opens new opportunities while connecting marketing team members to real-time intelligence from the field.

The Trade Marketing Manager, East will be driven to develop strategies to improve brand adoption and product velocity in a variety of channels including trade shows, distribution, and retail.

  • Work with external partners, sales, and marketing teams to ensure timely and successful production of materials within budget.
  • Assist in developing brand and product-specific promotional programs.
  • Develop merchandising toolbox and programs for our partners to activate.
  • Create kitted programs for on-time market launches.
  • Develop Wholesaler Meeting Calendar and assist in managing regional trade shows.
  • Ensure milestones are met during campaign creation and execution.
  • Develop programs with clear KPIs to drive sell-out volume and measure success in markets.
  • Identify effective strategies and activities to address market concerns and manage inventory.
  • Create wholesaler-specific decks and provide sales strategies and pitches.
  • Provide brand positioning strategies and execute go-to-market initiatives.
  • Assist with some procurement and sourcing tasks.
  • Share field visit insights and feedback across teams.
  • Assist in communication/logistics with suppliers and service providers.
  • Conduct market visits and gather feedback on point-of-sale materials.
  • Interface with vendors on print-related tasks and maintain print portals.
  • Manage purchase requests/POs and track spending against budgets.
  • Work closely with the internal creative team to ensure print-ready assets.
  • Manage and track print media types by market.
  • Assist with collateral and fixture procurement and tracking.
  • Assist with tracking retail fixture deployment, installation, and inventory.

  • 3-5 years of relevant experience ideally in alcoholic beverage or another highly regulated field

  • Bachelor's degree in Marketing, Business Administration, or a related field (or equivalent experience).
  • Sales and marketing coordination experience in consumer goods or retail preferred.
  • Strong project management and multitasking skills.
  • Excellent communication and interpersonal skills.
  • Analytical mindset and ability to measure campaign performance.
  • Proficiency in MS Office Suite and marketing tools.
  • Detail-oriented and accurate.
  • Willingness to travel as required.
  • Knowledge of print production and materials is a plus.

BeatBox Beverages provides a fair and equal employment opportunity regardless of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic. BeatBox Beverages hires and promotes individuals solely based on qualifications for the position to be filled and business needs.